PRIVACY POLICY
BY USING OUR SITE, YOU CONSENT TO THE COLLECTION, USE AND TRANSFER OF YOUR PERSONAL DATA FOR
PROCESSING AS DESCRIBED IN THIS PRIVACY POLICY.
For residents of the European Union: In order to comply with the requirements of the European
General Data Protection Regulation (GDPR) for our European users, this Privacy Policy outlines the
legal basis on which we process your Personal Data and provides other information required by the
GDPR.
SECTION 1 - WHAT DO WE DO WITH YOUR INFORMATION?
We collect your Personal Data in a number of ways and for various purposes, including:
When you purchase something from our store, as part of the buying and selling process, we collect
the personal information you give us such as your name, address, and email address.
When you browse our Site, we also automatically receive your computer’s internet protocol (IP)
address in order to provide us with information that helps us learn about your browser and operating
system.
Email marketing (if applicable and when legally allowed): With your permission and provided it is
legal in your jurisdiction, we may, within time limits allowed by law, send you emails about our
Site, new products and services, and other updates. By “permission” we mean express and provable
permission granted by you. A permission to send commercial or marketing emails may be through any of
the following instances which we deem as existing business relationship with or inquiry from you:
- Entering your email address on our Site with no indication that you would not like to be emailed.
- Entering your email address as part of attempting to order or ordering a product or service from us with no indication that you would not like to be emailed.
- Entering your email address as part of an abandoned cart with no indication that you would not like to be emailed.
- Entering your email address as part of participation in any contest, event or survey conducted by us and we have informed you that we will be sending you marketing emails.
- Subscribing to an email newsletter by filling-out a form on our Site.
- Any instance where in completing a form, you have checked an opt-in checkbox indicating your willingness to be contacted through email provided the checkbox is unchecked by default and we have informed you that the nature of the emails will be commercial.
All marketing emails shall conspicuously contain a notice that at no cost to you, you can opt out of
receiving more marketing emails from us.
All marketing emails shall prominently display a one-click unsubscribe or opt-out option. Once you have opted out or unsubscribed, we shall immediately refrain from sending marketing emails to you.
All marketing emails shall prominently display a one-click unsubscribe or opt-out option. Once you have opted out or unsubscribed, we shall immediately refrain from sending marketing emails to you.
We may use your personal information, including but not limited to your name, address, telephone,
email address and other relevant data, to conduct our business, improve our Sites, develop new
products and services, provide information and support, to better understand your needs and
interests, personalize communications and advertising, meet contractual obligations, and generally
promote a quality experience for you. For example, we may use your personal information, including
your email address, to:
- Communicate, interact and build our relationship with you;
- Customize the content, products and services that are offered to you;
- Contact you with information about us and affiliated third-parties;
- Process, fulfill and follow up on transactions and requests for products, services, support, and information;
- Verify your authority to enter and use our services;
- Engage in market research and analysis;
- Measure, analyze and improve our products and services, the effectiveness of our websites, and our advertising and marketing;
- Comply with legal requirements;
- Provide targeting advertising, including the use of re-targeting technology;
- Send you marketing materials, for example, via email, including our newsletter, and to notify you about products and services that we believe would be of interest to you;
- Deter, detect, and prevent fraud and other prohibited or illegal activities; or
- Inform you regarding new services, releases, upcoming events and changes in our terms and conditions or privacy policy.
You may manage your receipt of marketing and non-transactional emails by clicking on the
“unsubscribe” link located on the bottom of our marketing and non-transactional emails. If at any
point you choose not to receive our emails or newsletters, you can also opt-out or unsubscribe by
emailing [email protected], by
following the opt-out instructions in the email or newsletter, or by sending mail to Customer
Service Team with address at Excellence Star Co., Limited. RM12, 20/F, Ho King Comm CTR, 2-16 Fa Yuen ST, Mongkok Kowloon, HK.
Telemarketing (if applicable and when legally allowed): Regardless of the fact that your telephone
and/or cell number may be listed with the Federal Do-Not-Call Registry or your local State
Do-Not-Call list, by providing us your telephone and/or cell number you are providing express
written consent to receive future information (including telemarketing) about products and services
from us and/or our affiliates, and you hereby agree and consent to our contacting you using the
information you have provided and will provide to us. This means that within the time limits allowed
by law, we may contact you by e-mail, phone and/or cell number (including use of automated dialing
equipment and/or pre-recorded calls), text (SMS) message, social networks or any other means of
communication that your wireless or other telecommunications device may be capable of receiving
(i.e. video, etc.). You further acknowledge that you are not required to agree directly or
indirectly or enter into an agreement regarding our telemarketing efforts as a condition of
purchasing any goods or services from us or our affiliates. If you do not want to receive marketing
calls, please let us know via phone call. You can also opt out by sending email to [email protected] or by
sending mail to our Customer Service Team with address at Excellence Star Co., Limited. RM12, 20/F, Ho King Comm CTR, 2-16 Fa Yuen ST, Mongkok Kowloon, HK.
The request to opt-out from the mailing list shall be honored immediately. You may not be able to
opt out of all information sharing, however, such as information sharing with credit card processors
in connection with products or services that you order from us. While we offer you some control over
marketing communication, certain transactional, relationship, and legally required communications
will not be affected by the choices you have made about marketing communications.
We reserve the right to release and disclose any personal information relative or provided by you to
law enforcement or other governmental officials as we, in our sole and absolute discretion, deem
necessary to comply with any applicable law or at the request any governmental entity or agency.
We assume that all visitors and users of our Site have carefully read this document and agree to its
contents. If someone does not agree with this Privacy Policy, they should refrain from using our
Site. We reserve the right to change our Privacy Policy as necessity dictates.
Any information stored in our Site is treated as confidential. All information is stored securely
and is accessed by authorized personnel only. We implement and maintain appropriate technical,
security and organizational measures to protect Personal Data against unauthorized or unlawful
processing and use, and against accidental loss, destruction, damage, theft or disclosure.
SECTION 2 - GENERAL CONDITIONS
How do you get my consent?
When you provide us with personal information to complete a transaction, verify your credit card,
place an order, arrange for a delivery or return a purchase, you consent to our collecting your
personal information and using it for that specific reason only.
If we ask for your personal information for a secondary reason, we will either ask you directly for
your expressed consent, or provide you with an opportunity to say no.
How do I withdraw my consent?
If after you opt-in, you change your mind, you may withdraw your consent for us to contact you with
future effect and without affecting the lawfulness of processing of your Personal Data based on the
consent you provided before you withdrew it, at any time, by contacting us at email address [email protected], by
following the opt-out instructions in the email or newsletter, or by sending mail to Customer
Service Team with address at Excellence Star Co., Limited. RM12, 20/F, Ho King Comm CTR, 2-16 Fa Yuen ST, Mongkok Kowloon, HK. You may not be
able to opt out of all information sharing, however, such as information sharing with credit card
processors in connection with products or services that you order from us. Certain transactional,
relationship, and legally required communications will not be affected by the choices you have made
about information sharing. Depending on the service, collection and use of your Personal Data may be
required for the services to work.
We collect and process your Personal Data for a variety of purposes outlined in this Privacy Policy.
In certain cases, separate consent is not required, including:
- For the performance of our contractual obligations to you;
- To meet legal obligations or compliance with laws, regulations, court orders, or other legal obligations or to assist in an investigation; or
- For Legitimate Interests or to operate our business and provide the services, other than in performing our contractual obligations to you for our company’s "legitimate interests" for the purposes of applicable law - except where overridden by the interests or fundamental rights and freedoms that require protection of Personal Data.
You can, at any time, request to edit, update, access or delete your information by emailing us
at [email protected]. We shall,
promptly following receipt of notice, delete Personal Data from our records and, upon completion of
all transactions, comply with all reasonable instructions with respect to the deletion of any
remaining Personal Data. We will not retain data longer than is necessary to fulfill the purposes
for which it was collected or as required by applicable laws or regulations. You may request for a
copy of your Personal Data, free of charge and in an electronic format. You may request for all
Personal Data to be provided in a commonly used and machine-readable format and once obtained, you
have the right to take the same to another company.
SECTION 3 - DISCLOSURE
We may disclose your Personal Data for the purposes as described in the prior sections of this
Privacy Policy, and in the following ways:
- To Affiliates and Partners: With companies or ventures that are owned or controlled by us, and internally within our company, in order to provide and improve services, for marketing purposes, and for advertising.
- To Service Providers and Vendors: With business partners, marketing partners, and vendors to provide, improve, and personalize our services.
- For Advertising and Marketing: With advertising and marketing partners for advertising and marketing purposes, with your consent, on our behalf and on behalf of third parties, including social network providers, if any.
- For Certain Analytics and Improvement: With certain companies for purposes of analytics and improvement of our services.
- For Legal Compliance, Law Enforcement, and Public Safety Purposes: With law enforcement, government or regulatory bodies, lawful authorities, or other authorized third parties in order to comply with laws, regulations, court orders, or other legal obligations or to assist in an investigation, to protect and defend our rights and property, or the rights or safety of third parties, to enforce our Terms of Use, this Privacy Policy, or agreements with third parties, or for crime-prevention purposes.
SECTION 4 - THIRD-PARTY SERVICES
In general, the third-party providers used by us will only collect, use and disclose your
information to the extent necessary to allow them to perform certain services they provide to us.
Certain third-party services, such as payment gateways and other transaction or payment processors
are required to abide by security standards imposed on them, such as the Payment Card Industry Data
Security Standard (PCI-DSS), which is a set of security standards designed to ensure that all
payment processors that accept, process, store or transmit credit card information maintain a secure
environment. All direct payment gateways we utilize adhere to PCI-DSS, which is a joint effort of
brands like Visa, MasterCard, American Express and Discover, to safeguard card data handling.
Whilst we shall not store your credit card information, such payment gateways and other transaction
or payment processors, under PCI-DSS, may store your purchase transaction data for only as long as
is necessary to complete the transaction and thereafter for only as long as it is required by law.
Such third-party payment gateways and other payment transaction processors and other third parties
have their own privacy policies in respect to the information we are required to provide to them for
your purchase-related transactions.
For these providers, we recommend that you read their privacy policies so you can understand the
manner in which your personal information will be handled by these providers.
In particular, remember that certain providers may be located in or have facilities that are located
in a different jurisdiction than either you or us. So, if you elect to proceed with a transaction
that involves the services of a third-party service provider, then your information may become
subject to the laws of the jurisdiction(s) in which that service provider or its facilities are
located.
Once you leave our Site or are redirected to a third-party website or application, you are no longer
governed by this Privacy Policy or our website’s Terms of Service.
SECTION 5 – ELECTRONIC COMMUNICATIONS, TELEMARKETING AND TEXT MESSAGES
By providing your prior express consent/opt-in in accordance with applicable law, you consent to
receive communications from us electronically. Although we may choose to communicate with you by
other means, we may also choose to solely communicate with you electronically by e-mail or by
posting notices on the Site. You agree that all agreements, notices, disclosures, and other
communications that we send to you electronically satisfy any legal requirement that such
communications be in writing.
Where you provide “prior express written consent” within the meaning of the Telephone Consumer
Protection Act (“TCPA”) or any applicable law, you consent to receive telephone calls, including
artificial voice calls, pre-recorded messages and/or calls delivered via automated technology and
text and SMS messages to the telephone number(s) that you provided from us listed in and hyperlinked
to the consent. Message Frequency Varies. The mobile carriers are not liable for delayed or
undelivered Messages. Consumers may request up to a maximum of twenty (20) messages per month, with
no more than three (3) text messages in one day.
You understand that the text messages we send may be seen by anyone with access to your phone.
Accordingly, you should take steps to safeguard your phone and your text messages if you want them
to remain private.
If you wish to stop receiving text messages from us, reply to any text message we have sent you and
simply text “STOP”, “END” or “QUIT”. You may also request to stop receiving text messages by calling
us or emailing us using the following information:
If at any time you need our contact information or information on how to stop text messages, reply
to any text message we have sent you and simply text HELP or click here for support. Message and
Data Rates May Apply to any text/SMS communication.
SECTION 6 - LINKS
Please note that this Privacy Policy does not apply to the practices of companies that we do not own
or control or to people that we do not employ or manage. We provide these links merely for your
convenience. We have no control over, do not review, and are not responsible for Third-Party Sites,
their content, or any goods or services available through the Third-Party Sites. Our Privacy Policy
does not apply to Third Party Sites, and any data you provide to Third-Party Sites, you provide at
your own risk. We encourage you to review the privacy policies of any Third-Party Sites with which
you interact with.
SECTION 7 - SECURITY
To protect your personal information, we take reasonable precautions and follow industry best
practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or
destroyed.
If you provide us with sensitive information, such as login credentials and credit card information,
then such information is encrypted using secure socket layer technology (SSL) and stored with an
AES-256 encryption. Although no method of transmission over the Internet or electronic storage is
100% secure, we use generally acceptable commercially standards to protect your personal
information.
SECTION 8 – BREACH
Unless otherwise prohibited by applicable law, we shall notify you, as soon as it is reasonably
possible under the circumstances but in any event no later than within 72 hours after becoming
aware, of any accidental, unauthorized, or unlawful destruction, loss, alteration, or disclosure of,
or access to, Personal Data ("Security Breach") likely to result in a high risk of adversely
affecting individuals’ rights and freedom. Such notification shall include: (a) a detailed
description of the Security Breach, and (b) the type of data that was the subject of the Security
Breach and we shall communicate (i) the name and contact details of our data protection officer or
other point of contact where more information can be obtained; (ii) a description of the likely
consequences of the Security Breach; (iii) a description of the measures taken or proposed to be
taken by us to address the Security Breach, including, where appropriate, measures to mitigate its
possible adverse effects; and (iv) additionally in such notification or thereafter as soon as such
information can be collected or otherwise becomes available, any other information you may
reasonably request relating to the Security Breach.
We shall take prompt action to investigate the Security Breach and shall use industry standard,
commercially reasonable, efforts to mitigate the effects of any such Security Breach in accordance
with its obligations hereunder and, subject to your prior written agreement, to carry out any
recovery or other action necessary to remedy the Security Breach. Unless required to do so under
applicable Privacy Law, we shall not release or publish any filing, communication, notice, press
release, or report concerning any Security Breach. We shall also report such Security Breach as may
be required by law to relevant supervisory authority within 72 hours of becoming aware, where
feasible.
SECTION 9 – GEOGRAPHIC LOCATION
Where personal data originating in the European Economic Area is processed outside the European
Economic Area, in a territory that has not been designated by the European Commission as ensuring an
adequate level of protection pursuant to applicable Privacy Law, we agree that the transfer shall be
undertaken pursuant to SECTION 6 above, which we shall maintain in full force and effect.
We have data processing agreements in place to ensure compliance with all relevant Directives. All
processing is performed in accordance with the highest security regulations.
SECTION 10 - AGE OF CONSENT
By using this site, you represent that you are at least the age of majority in your state or
province of residence, or that you are the age of majority in your state or province of residence
and you have given us your consent to allow any of your minor dependents to use this site.
SECTION 11 - CHANGES TO THIS PRIVACY POLICY
We reserve the right to modify this privacy policy at any time, so please review it frequently.
Changes and clarifications will take effect immediately upon their posting on the website. If we
make material changes to this policy, we will notify you here that it has been updated, so that you
are aware of what information we collect, how we use it, and under what circumstances, if any, we
use or disclose it. Continued use of our Site after having been informed of any such changes to
these conditions implies acceptance of the revised Privacy Policy. This Privacy Policy is an
integral part of our Terms of Service.
If our Company is acquired or merged with another company, we may disclose your Personal Data with
our prospective or actual purchasers, investors, or successor entities in connection with a
contemplated reorganization or an actual reorganization of our business, in connection with
financing, a sale, or other transaction involving the disposal of all or part of our business or
assets, including for the purpose of permitting the due diligence required to decide whether to
proceed with a transaction, pursuant to assurances of sufficient data handling practices and
safeguards.
Residents of the European Economic Area: Our disclosure is limited to situations where we are
permitted to do so under applicable European and national data protection laws and regulations.
QUESTIONS AND CONTACT INFORMATION
If you would like to: access, correct, amend or delete any personal information we have about you,
register a complaint, or simply want more information, contact us at [email protected].
We have a “Data Protection Officer” who is responsible for matters relating to privacy and data
protection. This Data Protection Officer can be reached at the following address:
Excellence Star Co., Limited. RM12, 20/F, Ho King Comm CTR, 2-16 Fa Yuen ST, Mongkok Kowloon, HK.